Plenary

Innovation and transformation strategies in an unstable world

We live in a time when geopolitics has once again become a determining factor for economic and industrial strategies. Companies no longer operate in a neutral environment but move within complex scenarios marked by open conflicts, energy instability, trade tensions, and new technological polarizations. Power maps are being redrawn, along with trade routes, supply sources, and supply chain balances. In this context, the ability to interpret global dynamics becomes a key skill for every business leadership. The geopolitical factor thus enters the core of decisions regarding investment, production location, innovation, and resilience. This topic aims to explore the new interplay between global affairs and business choices, showing how the ability to read the world is no longer a competitive advantage but a condition for ensuring sustainability and the future.